ARA DAMANSARA, 10 OCTOBER 2023: Maybank and Sime Darby Property announced a strategic collaboration that will redesign the home-ownership experience for Malaysians by integrating Maybank Home2u financing platform into Sime Darby Property's Online Booking System (OBS), making it a seamless experience for Malaysians to own their dream home.
From left: Maybank’s Head of Community Financial Services Malaysia, Datuk Hamirullah Boorhan; Sime Darby Property's Chief Marketing and Sales Officer, Datuk Lai Shu Wei; Maybank’s Group CEO of Community Financial Services, Dato' John Chong and Sime Darby Property’s General Manager of Digital and Information Technology, Stevensan Innasimuthu at a ceremony to mark the strategic collaboration.
Potential home buyers will be able to check their eligibility and apply for home financing instantly with Maybank Home2u and once qualified, they will then receive an approval approximately within 10 seconds and issued the Letter of Offer within an hour of making their home bookings on the OBS. The home buyers will also be assigned a dedicated Maybank mortgage representative to assist them throughout their journey. Alternatively, they will also have an option to check their home financing application status on the Maybank2u website.
Sime Darby Property is the first property developer to partner with Maybank to launch this seamless and convenient solution for potential home buyers to book their dream home through Sime Darby Property’s OBS and apply for Maybank Home2u home financing in one single journey.
Dato' John Chong, Group CEO of Community Financial Services said that this partnership is aligned with Maybank’s Humanising mission to provide customer-centric and sustainable solutions, while ensuring a seamless customer journey for home buyers. It complements Maybank's current holistic home ownership financing solutions, and makes it easier for Malaysians to realise their dreams of owning a home.
“We are very excited with this partnership with Sime Darby Property. With this collaboration, we are able to offer instant approval and competitive financing rates with Maybank Home2u on Sime Darby Property’s OBS platform. Maybank also offers full suite of services including flexible repayment terms to fit their budget, solutions for home renovation with Home+Reno and MyDeco, to increase the comfort of your home and that is customised to your style.”
Driven by consumers’ continuous interest in buying properties, Sime Darby Property is also ready to fulfil their property ownership dreams with new excellent offerings via its latest Great Deals campaign.
Datuk Lai Shu Wei, Chief Marketing and Sales Officer of Sime Darby Property said that the campaign is an excellent opportunity for buyers seeking hiqh-quality developments, notwithstanding a tough economic environment.
“Our ability to offer a full end-to-end online sales experience puts us ahead of the industry, with customers enjoying seamless transactions within Sime Darby Property’s home purchase journey. We strive to provide unparalleled convenience for homebuyers to view, register, select their dream homes and complete payments online. This collaboration with Maybank perfectly complements our mission to deliver the experience to our fullest capabilities,” said Datuk Lai.
Prospective home buyers can look forward to competitive preferential financing rates through Maybank Home2u with MOT, stamp duty and legal fees borne by Sime Darby Property through the Great Deals campaign. Homebuyers will also get the chance to win attractive prizes during the promotional campaign that is currently running until 31st December 2023.
Independently, Maybank offers a variety of home insurance products to protect its customers’ investment, from property insurance, home contents insurance, or accidental death and dismemberment insurance. Maybank also provides sustainable solutions such as green home financing and financing for solar panel installation for home owners aspiring to go green and save on utility bills. At Maybank, owning a home goes beyond just banking but a worthwhile life journey that should be simplified and seamless. Maybank is here to assist its customers every step of the way, from finding the perfect home to financing as well as insuring it.
For more information about Maybank Home2u, go to: https://www.maybank2u.com.my/home2u-mae
Visit Sime Darby Property’s sales galleries or visit https://www.simedarbyproperty.com/greatdeals for more information on the Great Deals campaign.
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About Sime Darby Property Berhad
Sime Darby Property is a leading property developer with 50 years of experience in building sustainable communities. With 25 active townships and developments under its belt, Sime Darby Property has a wide reach encompassing assets and operations across the country. It marked its presence in the United Kingdom as part of a Malaysian consortium that developed the iconic Battersea Power Station in Central London.
As a responsible corporate player, Sime Darby Property and its philanthropic arm, Yayasan Sime Darby (“YSD”) actively implement various social welfare initiatives to assist underprivileged communities living within and nearby its townships. A multi-award-winning property group with numerous international and local accolades, Sime Darby Property is a constituent of the MSCI ACWI Small Cap Index with MSCI ESG Rating of BBB and is rated by the Carbon Disclosure Project.
Sime Darby Property is honoured to be recognised with numerous real estate industry awards throughout the years. In 2022, the Group remains a top property developer in ‘The Edge Malaysia’s Top Property Developers Awards’, achieving the feat for the eleventh year running. The Group is also a consistent recipient of the ‘BCI Asia Awards’ for ‘Top 10 Developers (Malaysia)’ and was accorded a Platinum ranking in the Property Development category for Putra Brand Awards 2022, as well as named Top 10 in the ‘Top-of-The-Chart (RM1 billion and above)’ category under FIABCI-Malaysia and Star Media Group’s ‘Malaysia Developer Awards 2022’.
For more information log on to www.simedarbyproperty.com
Media Contact: Adela Megan Willy | +6017-604 5562 | adela.megan@simedarbyproperty.com
For General Enquiries please e-mail: group.communications@simedarbyproperty.com
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