07 December 2022
With the Christmas holiday season fast approaching, the KL East Mall is ringing in the holiday spirit and inviting visitors to ‘sleigh’ their social media content by creating reels featuring the mall’s picturesque festive setup.
This Christmas, KL East Mall curated its year-end festive setup in four contrasting themes – the snowy sky-blue Northpole, the big-red London backdrop (pictured), the sweet pink and lilac Candy-land as well as the bronze and brown Santa's factory.
Themed ‘Christmas on Reels’, KL East Mall curated its year-end setup with vibrant colour palettes and in four themes – the snowy sky-blue North Pole, the big-red London backdrop, the sweet pink and lilac Candy-land as well as the bronze and brown Santa’s factory.
Through this campaign, visitors and shoppers can join the KL East Mall in spreading Christmas cheer through Facebook and Instagram using their creativity and prowess with digital tools and apps. Moreover, in the true spirit of giving, the mall is also rewarding select participants who posts their reels with the hashtags #kleastmall and #christmasonreels, with a RM50 e-voucher.
The KL East Mall goes above and beyond to make its patrons happy especially during the festive holidays, by organising a plethora of activities suited to all customers.
Aside from the year-end festive mall displays, the KL East Mall is making Christmas more magical and meaningful by taking visitors on a musical journey with performances by Malaysia-based Scottish pipe band, Kuala Lumpur Pipes & Drums, jazz ensemble Urban Tribes as well as SAB A Cappella and voice choir Dames of Harmonia.
The KL East Mall is making Christmas merrier by encouraging shoppers to put their creative skills to good use while showcasing the mall's curated festive setup on their social media.
Meanwhile, in anticipation of pent-up demand and last-minute shopping sprees, the KL East Mall is gearing up for the opening of new outlets including Charles & Keith, Bath & Body Works, Victoria’s Secret, Steve Madden, PUMA, Al-Ikhsan Sports and many more.
Gifts and decorations are all good, but the KL East Mall ensures that Christmas is complete by organising musical performances by Kuala Lumpur Pipes & Drums, Urban Tribes as well as SAB A Cappella (pictured) and Dames of Harmonia.
Be sure to catch the Insta-worthy Christmas on Reels spot at the Main Atrium, G1 Floor from today till 26 December 2022, and join in on the fun of ‘painting’ your social media and spreading festive cheer.
KL East Mall is the first wholly-owned mall by Sime Darby Property. For more information on the campaign, visit www.kleastmall.com.
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